We amplify your impact; building brand resilience for the future.

 
 
 
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“From start-ups to scale-ups, we work with investors, owners, operators, communities and agencies to develop, build and execute the right business strategies.”

 
 
 
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Whether it’s market testing new concepts, developing new brands, preparing for a funding round, developing community partnerships, entering a new market or scaling up and articulating sustainability initiatives…

We deliver results, focusing on strategic decisions and practical actions tailored to our clients' unique reality.

Combining our entrepreneurial business insight with a deep understanding of sustainability, we help to shape our clients’ future ensuring they stay ahead of the curve and thrive in the ever-changing tourism industry.

 
There is no such thing as “away”.  When we throw something “away”, it must go somewhere.

There is no such thing as “away”.

When we throw something “away”, it must go somewhere.

 
 

When it comes to sustainability, we believe the normal rules of business apply.

That is, to be successful, organisations must embed sustainable principles in the core of their strategy, operations and culture.

We understand the mechanics of true sustainability - both from an environmental perspective, but more importantly a social perspective. We have the people, skills, insights and deep industry experience needed to help our clients define new forms of sustainable, social and environmental value. We also understand the subtle orchestrations, decisions and strategies that set leaders and innovators apart.

We bring the art and science of sustainability together to help our clients create a truly unique experience — one that inspires, connects, engages, roots and makes the ordinary extraordinary.

 
 
 
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Change is good. Transformation is better.

We believe building for a sustainable future means making bold moves, and sometimes, tough decisions that will transform your business. At rippl. we're proud of the work we do to help shape the way the world’s leading travel & tourism companies structure and manage their business for a sustainable future.

We guide our clients through the important nuances of sustainability strategy development, engagement, and communications, providing strategic sustainability counsel rooted in an advisory services approach, designed to achieve maximum impact.

And we are passionate about harnessing innovative - and occasionally disruptive - strategies to amplify our clients impact.

 
 
We intimately understand that today’s leading travel brands are built not only by the company that operates it, but also by the people who interact with it.

We intimately understand that today’s leading travel brands are built not only by the company that operates it, but also by the people who interact with it.

Being sustainable isn’t for the future, we need to act now.

Being sustainable isn’t for the future, we need to act now.

 
 

“Brands that have a clear sense of purpose, that know how to tell a great story, that inspire, excite and connect with people, when that brand lives its purpose; then people don’t just consume it or use it, but they take it into their minds and hearts and make the brand a part of their lives.”

 
 
 
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Meet the Team

Meet the Team

The team is headed up by Amy Carter-James an internationally renowned leader, speaker, advisor & consultant to many of the world’s leading travel brands.

When you work with us, Amy leads the engagement and will be intimately involved throughout the whole process.